★★★★★
"After about a month of using Saimon, we have to praise the price-to-performance ratio, the team's approach during deployment, and how customizable the add-on is. We also rate the recommender modules very highly - they generate additional revenue for us."
— Jiří Novotný, petcenter.cz
PetCenter.cz - Search and recommendations for a large store
About the store
PetCenter.cz is one of the largest Czech online stores focused on pet supplies. It offers a wide range of food, supplements and accessories for dogs, cats and other pets from premium brands such as Brit, Royal Canin and Carnilove.
Solution
For PetCenter.cz we implemented:
- Smart search with autocomplete - customers easily find products even when entering a brand or a specific food name
- Cart cross-sell - complementary product recommendations at checkout
- Similar products - automatic display of alternatives on the product detail page
- Personalized recommendations - widgets showing products relevant to each specific customer
Results
Measured data shows:
- Recommendation effectiveness: 3.1× - products shown in recommendations generate 3.1× higher revenue per impression than the regular catalog
- Order contribution: +63 CZK - on average, recommendations add this value to every order
- Revenue growth: 4-8 % - recommendations generate 4-8 % of the store's total revenue
- Thanks to the high order volume, this translates into significant additional revenue from personalization
