Product banners in search
Promote products, promotions and campaigns directly in the search bar
The right ad at the right moment
Key tags: Merchandising, Promotions, Campaigns, Targeting
Product banners allow you to display promotional content, product lines or promotions directly in the search results. Set the phrases for which the banner should appear and target customers precisely.
What you can promote
Seasonal campaigns
A banner for "Christmas gifts" displays your Christmas collection with a link to the landing page.
Product lines
Promote new collections, limited editions or exclusive products.
Promotions and discounts
Draw attention to ongoing promotions, Black Friday discounts or clearance sales.
Brands and categories
Highlight specific brands or categories according to trade agreements.
Content marketing
Refer to guides, reviews or blog articles relevant to the search.
Phrase targeting
Each banner can be set for specific search queries.
Use cases
Seasonal campaign: Phrases: "gift", "Christmas", "holidays" → Banner: "Christmas gifts 2025 – Free shipping"
Product line: Phrases: "eco", "bio", "natural" → Banner: "New BIO line – 100% natural cosmetics"
Promotion: Phrases: "discount", "sale", "cheap" → Banner: "Weekly sale – Discounts up to 50%"
Benefits for your online store
- Increased visibility of key products and campaigns
- Higher CTR on promoted products and categories
- Flexible settings by phrase and seasonality
- Easy banner management directly in the admin panel
- Effectiveness measurement for each banner
- Search bar monetisation for premium placements
