Zero-results prevention
The customer will never leave empty-handed – they always find relevant products
Zero results = lost customer
Key tags: Fallback strategies, GPT backup, Query expansion
When fulltext search returns nothing, fallback strategies automatically kick in, including GPT search, query expansion and recommendations of similar products or categories.
How the prevention works
GPT fallback
If fulltext search finds nothing, GPT search activates for semantic search.
Query expansion
The system automatically tries broader versions of the query and related terms.
Typo tolerance
Increased typo tolerance for searching even with larger mistakes.
Category recommendations
Suggests relevant categories in which the customer could find the products they're looking for.
Similar products
Displays products similar to what the customer was probably looking for.
Top products
In the worst case, it shows bestsellers relevant to the context.
Benefits for your online store
- Reduced online store bounce rate by up to 40%
- Every query leads to some result
- A better customer experience even with problematic searches
- Automatic operation with no configuration required
- A combination of multiple fallback strategies
- Measurement of prevention effectiveness in analytics
