Top products
Show the best of your offering
Trust through social proof
Key tags: Bestsellers, Top-rated, Social proof
The Top products widget displays the best-selling or top-rated products from your online store. This is a powerful element of social proof — customers see what is popular with others.
Types of top products
Best-selling
Products with the highest number of orders in a given period.
Top-rated
Products with the highest ratings from customers.
Most viewed
Products that customers display most frequently.
Trending
Products with the fastest-growing popularity — current trends.
Top in category
The best products in a specific category of the site.
Manual selection
The ability to manually select "top" products according to your priorities.
Where to use top products
Homepage: Immediately show the best of your offering to first-time visitors.
Category pages: Top products from a given category for quick orientation.
Sidebar: Ongoing display of bestsellers while browsing the site.
Shopping cart: "People also buy" — top products as a purchase complement.
Setting the time window
You can calculate top products for different periods:
- Today: Current trends, suitable for fashion online stores
- This week: Mid-term bestsellers
- This month: Consistently loved products
- All time: Evergreen bestsellers
- Seasonal: Top products for the current season
We recommend combining short-term and long-term metrics for a balanced recommendation.
Benefits for your online store
- Use of social proof to increase trust
- Conversion growth thanks to displaying bestsellers
- Quick orientation for new customers
- Automatic updates based on current data
- Ability to combine recommendation strategies
