No-results widget
Help your customer by offering an alternative the moment fulltext search returns no results.
Keep customers in the online store
Key elements: Search rescue, Retention, Fallback, Smart search
If the classic fulltext search returns no results for a given phrase, instead of an empty page the widget displays a message "Couldn't find X? Try these products", followed by a section with alternative recommendations. The widget gradually broadens the search criteria until it finds products that match at least part of the original query.
How the widget works
Gradual search broadening
The system automatically relaxes the matching requirements until it finds relevant products. For example, the query "nike shoes big red for holidays" may initially return no matching products, but after broadening the criteria the widget will find and display red Nike shoes.
Smart query analysis
The widget analyzes the search phrase and gradually removes detailed requirements – first unknown words, then specific attributes (such as size or color), until it finds relevant products.
Transparent feedback
The customer always sees a message about the lack of exact results, followed by recommendations partially matching their query.
Relevance over quantity
The widget doesn't show random products but tries to maintain as much relevance to the original search as possible.
Benefits for your online store
- A reduction in drop-off rate on failed searches by up to 40%
- Keeping the customer in the online store even with imprecise or unsuccessful queries
- A better user experience thanks to relevant alternatives
- Automatic operation with no configuration required
- Measurable impact on the conversion rate from search
